ProfitLed Podcast
Most startup advice is built around venture capital, hypergrowth, and unicorn exits. ProfitLed is for the rest of us. Hosted by Melissa Kwan, 3x bootstrapped founder and CEO of eWebinar, ProfitLed explores what it's really like to build a company on your own terms, without an abundance of resources and friends in high places.
Season Three goes beyond strategy as we explore the intersection of Passion, Profit, and Purpose and what happens when founders evolve and come into financial success.If you're building something real, this one's for you. **Connect with Melissa at melissakwan.com**Brought to you by eWebinar.com**
ProfitLed Podcast
How to Write Blogs that Actually Convert | Devesh Khanal, Grow and Convert | S1E3
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In this episode, Devesh Khanal, Co-founder of growandconvert.com shares:
- Why most content sucks
- Why vast marketing budget is spent on things with no ROI
- How to create content that converts by focusing on customer pain points
Grow and Convert is a content marketing agency and consultancy that helps growing businesses.
ProfitLed host, Melissa Kwan and Devesh also discusses:
- What are some things content agencies do that have zero ROI?
- Why do you need to sell yourself in your own content?
- How do you hire a good writer or agency?
Show notes:
- Find show notes of each episode on ProfitLed.fm.
Connect with our host:
- Follow Melissa on LinkedIn where she shares stories & lessons from her founder journey weekly.
- Connect with Melissa at melissakwan.com and subscribe to 'your founder next door', Melissa's weekly newsletter on what it's like to build a company without an abundance of resources and friends in high places.
- Follow @themelissakwan on Instagram and YouTube where she shares short videos of business advice and other truth-bomb sound bites.
This podcast was brought to you by eWebinar:
Find out how you can turn pre-recorded videos into interactive experiences with chat so you can run your demos, onboarding calls, and training sessions on autopilot, 24/7, without being there. Hop into a demo at eWebinar.com, no salesperson required.
